Awarded in 2021, these certifications demonstrate the Company’s commitment and proactive attitude to improving business performance and identifying, evaluating and mitigating risks, which provides a safe working environment for everyone.
We were thrilled to hear we have received funding thanks to the government’s #CultureRecoveryFund so that we can continue to be here for you and #HereForCulture right now in the virtual world and very soon at in-person events too.
Culture creates jobs, supports livelihoods, and brings joy to everyone. The UK leads the world in the creative industries and we can all feel pride in that.
Now, in these challenging times, it’s our turn to show our support for culture. With an unprecedented investment through the Culture Recovery Fund, the government is #HereForCulture so it can weather the storm of coronavirus and come back stronger.
And we are #HereForCulture too.
#HereForCulture is a movement that unites the public, government and cultural organisations in support of our fantastic cinemas, theatres, music venues, museums, galleries and heritage.
With more and more culture being curated online, there is no better time to support and enjoy all the new and exciting ways culture is available to us.
By being #HereForCulture, we aren’t just supporting the people in the industry, we’re also supporting communities across the country.
Manchester Central is preparing to install a self-contained production studio at the leading conference and events venue.
Set to be the first of its kind in the heart of the city centre, Studio at Manchester Central will offer TV broadcast-quality production facilities to help businesses professionally communicate to and engage their audiences virtually, or as an enhanced hybrid component to a live event. Delivered with Sterling Event Group, Studio will feature a fully integrated set with customisable LED backdrops, lighting, full audio and vision equipment and an expert crew to create professional and engaging output.
The venue’s unrivalled internet connectivity – the result of a stand-alone fibre network that ensures no interruption of service and guaranteed speeds of 10,000Mbps – means that content can be live-streamed to thousands or recorded and edited for future distribution.
Housed within the Cobden Rooms and accessible via its own dedicated entrance, Studio can be used entirely standalone, or integrated into a live event footprint. Green room and dressing room space is provided for presenters, as well as a full catering and hospitality offer; all managed in accordance with COVID-Secure guidelines.
Hair and make-up support can be pre-booked, along with TV presenter coaching delivered by Manchester Actor’s Platform (the education arm of 53two) for anyone looking to hone their presenter skills.
Shaun Hinds, Chief Executive at Manchester Central said: “We’re incredibly excited to launch Studio at Manchester Central. Following the launch of our ‘Live from the Auditorium’ hybrid solution last year, we believe that there will be a place for professional, virtual content creation and production as we move towards the new era of events.
The Government’s roadmap to recovery set out earlier this week is a real positive step forward and we can’t wait to be ‘back in the room’ again. We have an opportunity now to take what we’ve learned from the world of virtual communications over the past year and apply it to the live event format, as well as wider business engagement strategies.
When done well, we’ve seen how technologies can grow reach and brand exposure exponentially and by integrating this component into event and engagement programmes, we can create immersive and curated content for audiences, wherever they are. Studio is the perfect platform from which to do that.”
Richard Bowden, Managing Director at Sterling Event Group adds: “We anticipate that virtual events will become a permanent feature in the calendars of many organisations, and we are delighted to be working with the team at Manchester Central to bring a high-specification facility to the heart of the city. Studio will be fully equipped to deliver live and pre-recorded virtual content as a standalone event, or to extend the reach and add a digital element to a live event when restrictions permit.”
For more information about Studio at Manchester Central and to pre-book, visit www.manchestercentral.co.uk/Studio or contact the team on Studio@manchestercentral.co.uk
Manchester based Sterling Event Group have launched their new Sterling Studio website to showcase their range of solutions for the organisers of virtual events.
In the temporary absence of live events, Manchester based audio-visual production company Sterling Event Group have continued to invest in virtual technologies and have launched a new website dedicated to its virtual event services.
Launching originally in March 2020, Sterling Studio has now been expanded to include a multitude of studio spaces and virtual event services. Proving a popular choice for the organisers of virtual events, the 5 physical studio spaces, along with 3 purpose-built fully remote Virtual Control Centres (whereby events can be managed 100% remotely) are currently in high-demand.
“We’re excited for the year ahead and whilst we hope to see the start of the return of live events in the near future, there will still be a place for virtual events. We are frequently assisting our clients with global communications, in recent months we have live streamed to audiences in 78 countries. For certain types of events there is a huge advantage in virtual, from an efficiency and environmental perspective, that’s why we believe virtual events are here to stay and will feature in the programme of events for many organisations. Furthermore, adding a virtual aspect to a live event could be used to significantly extend the reach.” Richard Bowden, Founder and MD of Sterling Event Group.
Sterling Studios have also expanded from their Manchester Airport HQ and are now operating Hybrid Studios at a number of popular venues within the Greater Manchester area, each with a unique offering.
Further info on the Studios and other services to enhance virtual events, can be found on our new dedicated site – www.sterlingstudio.co.uk.
Manchester Cathedral is teaming up with one of its long-standing event production partners, Sterling Event Group, to illuminate the façade of the magnificent building in a blue hue in a show of solidarity and support for NHS staff and Key Workers who are going above and beyond to support our communities at this difficult time.
Richard Bowden, Managing Director at Sterling said “We wanted to show our support as a company for the magnificent work our NHS and keyworkers are doing in the battle against Covid-19. We have a great partnership with Manchester Cathedral and its work in the community. As a stunning landmark in the heart of our city we are very privileged to be able to illuminate it.”
The Dean of Manchester, the Very Reverend Rogers Govender said “At this very difficult time for Greater Manchester, our nation and the world, we are pleased to show our support to our NHS our Emergency Services and all the key workers who are on the front line in this global emergency by illuminating the Cathedral in blue. This building has been at the heart of our city in good times and bad for hundreds of years in support of all in our communities. This place reminds us that God in Christ is present with us at all times and will not abandon humanity especially when there is so much pain and grief in our midst’
The switch-on will take place at 2000 (8pm) as we Clap for Our Carers on Thursday 16th April, 2020 at Manchester Cathedral, Victoria St, Manchester M3 1SX.
Sterling Event Group have announced a new partnership agreement with one of Manchester’s leading event venues, Victoria Warehouse.
As part of the supplier agreement, which commenced on 31st January 2020, Sterling Event Group will be the venue’s preferred technical production supplier and will provide exclusive in-house rigging services for corporate clients across the venue’s wide array of unique spaces.
The technical production company, who celebrated their 20-year anniversary last year, work in partnership with many event venues and clients across the North West & the UK and are thrilled to be supporting Victoria Warehouse and their clients. Victoria Warehouse has numerous event spaces catering for intimate gatherings to large scale conferences and exhibitions all with an authentic industrial vibe.
Richard Bowden, Managing Director of Sterling commented on the partnership “We are really excited to be back working with the team at Victoria Warehouse, a venue with their strap line ‘We are what you make us’, which for our projects team opens up a world of options for creativity.”
James Cohen, Managing Director of Victoria Warehouse commented; “We are thrilled to be partnering again with Sterling Event Group for production and rigging, their team have a genuine passion for exceeding client expectations. This combined with their array of in-house services means we can be sure our clients receive the very best experience.”
This partnership comes at an exciting time at Sterling, with a recent expansion adding a further two warehouses to their Manchester based headquarters creating 8 additional jobs. The company plans to continue this growth throughout 2020 with investment, innovation and development to further improve its offering.
We are pleased to be supporting Production Futures – This event gives young people, students and freelancers the opportunity to come face to face with some of the most well-known companies and individuals in the industry. The event also features the TPi Breakthrough Talent Awards, offering a chance to highlight the work of those still relatively new to the industry but who are making waves within the live events bracket.
The event will be hosted at Fly by Nite Studios in Redditch, a state-of-the-art, arena sized, purpose-built production rehearsal studio located just south of Birmingham, where some of the biggest artists on the planet make their final preparations before heading out on tour.
If your heading to this event we look forward to seeing you there!
As part of our expansion tripling our warehouse space, we have a number of new opportunities for talented people to join our team, based full time within our offices & warehouse by Manchester Airport.
Please visit our Careers part of the website for full job descriptions.
If you think you have got what it takes then we would love to hear from you!
We were proud to support the Hilton Manchester Deansgate Hotel on Friday evening for their annual Star Ball! The annual event helps to raise vital funds for both the TogetherTrust and DM Thomas Foundation for young people.
Check out the Sterling team in action!
The whole Sterling team were invited to a Sterling Family BBQ at the end of August to celebrate 20 years of business, as a celebration and a thank you to the team for all the hard work they put in for Sterling’s fabulous clients and events.
Check out the highlights here!
Here’s to the next 20 years!
